Thursday 28 November 2013

CONTENT LEVERAGES THE BENEFITS OF SEO



Branding by means of SEO or branding through well-written content is arguable in major sense. Though a good combination of SEO services helps build a loyal customer base with recognition but just relying on black hat SEO won’t do any good. However, a well-written and structured content tagged with proper search phrases together with well-customized web pages certainly boost the businesses from small to large. Every SEO enthusiast is well aware today that content is the impetus for Google’s algorithm. The leaders of websites who boasts of improved and higher ranking have rolled up their sleeves to produce a content that online buyers hooked for.

Writing SEO friendly content is a specialized skill for most of the SEO experts in India. Now the scenario has changed unlike some years back with Google’s mutable algorithm that disrupts your ranking course. In order to drive higher customer traffic your search engine pages must be navigated in structured fashion tagged with high-end quality content loaded with updated corporate article and blog posts. The SEO content must be optimized in a manner that meets the requirements of the indexing and ranking algorithms involved.
Studies have found that about 86% of blog give websites 97% more indexed links. Companies spend a whopping amount of 118.4 billion on content marketing, video marketing and by way of social media marketing. Estimate says B2B companies that generate blog have 67 more leads than those who don’t. With the stats available that truly speak how content can leverage the benefits of SEO, I think you can easily convince your boss to invest in content marketing.
 A website design has to be aesthetic enough to lure the consumer that can speak straight about your corporate brand. A brand needs to be prominent that considers universal clients.

A plain, unstylish, non-responsive websites with changing version in mobile turns off the customers online and, consequently increases the bounce rate. For user friendly, robust E-commerce and Web Development Services in India contact Claritus Consulting. Claritus is an industry leader in providing offshore IT services to domestic and international clients. The company provides multitude of website design and development services at affordable services. By hiring the SEO professionals, India, you can leverage the multitude of web lead benefits. With rich and alive content you can you can keep your targeted readers connected and can higher the ranking on SERP with top line growth.    

Thursday 21 November 2013

RESPONSIVE WEBSITE DOESN’T LOSE ANY SEO BENEFIT


Lately, Matt Cutts has released video discussing concerns for the impact of responsive website on SEO. He enunciated that having a responsive website enhances UX (user experience) of the website in particular without affecting UI (User interface). Regardless of the business size we need a digital presence across the globe. A conventional website happened to be fad some several years back but now businesses contend to improve their digital presence with social networking channels. According to Forrester, nearly $1.1 trillion of all retail sales were web-influenced back in 2011. Web design techniques were all the rage with conventional Java Script and XML. In the current scenario, website development services have twirled the digital strategists over the past few months with an accelerating need for Responsive Web Design (RWD).
The growing demand for web development services is originating as it ensures a website can be viewed from any device with any screen size. Reportedly, there are over 1.2 bn people who access the web from mobile devices. According to Morgan Stanley findings, the number of Smartphone users is growing at 42% exponentially. Online user today prefer to access websites from their smart phones, tablets, laptops. The website design has leapfrogged as a matter of fact it constantly takes in to prospect the properties of the device and the browser on which the user consumes the content. Now let’s discuss –
What is Responsive website and how it contributes to online success?
The plosive demand for iPhones, iPads, and tablets has radically changed the way digital content is consumed now. Companies drive their businesses thinking that websites as being the center of their online brand’s universe. For a seamless success in online business webpreneurs need to provide readers with high-end quality content that apparently means you need to build website that can be used across multitude of devices. There are SEO Experts India that devise good combination of SEO services that improves ranking on SERP and raises the company’s revenue. RWD is the strategy adopted by companies in abundance that essentially involves developing a dynamic website that responds and is attuned to various screen dimensions. RWD maintains aesthetics with an optimization of user experience. It is believed that five years from now, half of today’s Smartphone users will be using mobile wallets as their preferred payment method.      

HTML AND CSS ARE THE BULDING BLOCKS
HTML AND CSS are indispensable components for web development. Two of these languages are complementary in technology development. It enables web browsers with instructions on how to prepare the layout and set the theme with content display. CSS with its extended features builds an aesthetic website with user-friendly experience. 


Technologies come and go and a typical website is outmoded in this mobile world. With the increasing number of Smartphone users, the concept of responsive web design is making a pertinent space in the web development industry. Mobile and tablet users continue to dominate the social media usage. Claritus is the leading Web Development Services India Company that offers cost effective web design and development solutions across the globe.



Friday 15 November 2013

HOW RESPONSIVE WEBSITE DESIGN LEVERAGE THE BENEFIT OF SEO



Recently 2013 has witnessed an accelerated growth in the number of webmasters turning their conventional websites to responsive website. Responsive web design is imperative to deliver a consistent user experience across different screen resolutions. It is reported that nearly $1.1triliion of retail sales were web influenced back in 2011. But why it is necessary to have a responsive web development services in place, reportedly there are over 1.2 billion people who access the web using mobile devices. With a growing number of mobile users having a responsive website is an emerging and innovative technology to have the similar accessing experience.   


Hence, if a user visits your webpage and it is not optimized for their devices, there are possible chances they’d abandon then and there only. Google has recently come up with recommendation and tools to help webmasters improve the performance on Smartphone devices.

Why responsive design?

A responsive website has emerged as an innovative way to drive customer traffic. Typically, it is your website that is a first point of attraction for online users. Web masters today need to pay the great deal of attention to design and optimize the Webpages that can be accessed across all handheld devices with less load time. Lately in video, Matt cuts, head of Webspam team at Google discussed the concerns of SEO enthusiasts. He explained that we don’t need to worry about the SEO drawbacks as long as the page size is taken into account and everything works in sync with a mobile browser.
·         What are the possible benefits of running a responsive website for Webmasters?
·         Be accessible to your customers on all platforms be it smartphone, tablets, ipads etc.
·         Display the same aesthetic website on different screen size and resolution.
·         Accelerate the efficacy of your online campaigns.
·         Increase your reach geographically.
·         Promote your corporate brand.
·         No need to have a different mobile version website
·         Operate the business 24*7

Businesses can enjoy the global online presence with RWD strategy. In addition to, need to develop a separate mobile version is replaced. If you are looking for PHP development services India, Claritus Consulting is an industry leader that is specialized in website design and application development. The company is committed to provide high-end and affordable solutions for maximum lead generation from web to domestic and international clients.

Monday 11 November 2013

FUTURE OF DIGITAL MARKETING LIES IN ECOMMERCE



E-commerce is growing like a weed with promising future in digital marketing sphere. The penetration of E-commerce is growing at a much faster rate. Forester predicted US web shoppers will spend $262bn in 2013. Plethora of development companies are constantly engaged in developing a robust E-commerce website to cater to the needs of consumers online. Professional Ecommerce developers respond well to the varying clients requirements in accord to the prevailing business trends with best E-commerce Website Development Services.

Ideally, a website needs to be aesthetic, easy-to-navigate and SEO friendly to lure the consumers galore online.  Today, more and more consumers shop from the comfort of home online, to serve the same, a website has to be operational, professionally developed with a good supporting User interface that in turns make the website user-friendly. Magento is an example of such innovation with its release back in 2008 as a potent E-commerce platform. With Magento, E-commerce development has made lot easier for developers and webmasters to meet the growing needs of the online business and lure the target audience. 

A professionally developed website holds the capacity to leverage the business opportunities and top line growth for the seamless successful online promotion. It is just the design and development of website that drives millions of consumers to shop online across the globe. With cost effective E-commerce Development Services India, companies can get the website design and development solutions to make a strong platform to serve to the large client base. Indian consumers prefer to shop online with COD (Cash on Delivery) as a mode of payment. In the recent years, the complexity of payment integration has been reduced dramatically. Developers design the COD payment option for the convenience and easy-to-use for consumers online.
What all attributes make E-commerce popular? Let’s sum It up some of the major advantages of E-commerce development.

Geographical barrier: With an aesthetic website you are not confined to physical store and reach the masses. The evolution of E-commerce and M-commerce geographical constraint can be over powered.

Search Engine Friendly: A professionally developed website can be made SEO friendly. Maximum traffic of consumers can be derived with search engine friendly. According to IAMAI, rising consumer preference for shopping online in clothing is anticipated a year-on-year growth of 84%.

Lower cost: One of the most positive features of E-commerce development is the lower cost. Not only giant size businesses, small retail companies can get the E-commerce Website Development Services at affordable prices.

User Interface: An aesthetically user friendly website makes easier to locate the products and services for end-user. Easy payment integration and customized features in a website facilitates the repeat purchase of shoppers

E-commerce development is indispensable to meet the growing needs of online consumers and successful online promotio

Friday 8 November 2013

WHAT MAKES PHP A SMART CHOICE TO DEVELOP WEBSITES



PHP technology has surpassed Java over a time in amidst of companies divulged in making websites. PHP is officially known as Hypertext Preprocessor, a highly advanced technology development platform and choice for many of the webmasters to design dynamic websites. PHP is a server-side scripting language that is extensively used by many of the web developers creating customized CMS and web portals.      

What all attributes make PHP development gaining popularity?  The answer lies in the numerous advantages it extends to the webmasters and IT industry. PHP is the fastest growing development platform across the development companies. This dynamic language is bestowed with the competence to process all the data received from the client’s side. The unique features like compatibility, cost and effectiveness make it a versatile language. Businesses looking to create a dynamic websites at cost effective pricing consider PHP Web Development India. This platform gives a different type of browsing experience to users with flexible, intelligent and innovative solutions to create business applications for the enterprises. Most of the popular social media websites are built using PHP namely, Wikipedia, Facebook, Baidu, a Chinese language search engine for websites. PHP rose above from the epitome of a general purpose programming language to the robust development technology now.
PHP development technology extends numerous advantages for offshore web development projects across IT operations since it is highly compatible with almost every operating system. It is backed by a huge community of over millions of developers for troubleshooting and other technical solutions. In addition to PHP comes as free software that makes it easily available saving the license cost. An experienced PHP web developer can help the client deploy the customized solutions with a user-friendly experience in accord to the business requirements. PHP is considered the ideal technology for it’s easily compatibility with HTML with better quality graphics. Furthermore, relatively to any other programming, PHP uses less codes and easier to understand and use the fact that less complexity is involved, businesses get instant results with improved ROI.         
Today, every company goes through backbreaking efforts to make a dynamic website that can talk straight about the corporate brand. An adept PHP developer has all the technical know-how that helps you create web application development. From a general purpose language, PHP is becoming the supernova for CMS solutions for web developers that translates corporate strategies to real-time actions.